Partners in

Introducing Veggies Early & Often

We are proud to be the largest baby food brand to join Partnership for a Healthier America in their work to transform the food landscape and positively impact children’s health, as we continue our commitment to children’s nutrition.

The Need for Change

Setting the stage for healthy eating habits starts early on in life, which is why it’s so important to be sure to include a variety of fruits, veggies, and other important foods and nutrients in baby’s diet. Fruits are often easier to feed to baby, with their delicious and natural sweetness, but veggies can be more challenging—and the data reflects that:

What you introduce to your little one in their early years influences their food choices and eating patterns later in life. During this critical period of development for taste preferences, it’s important to introduce veggies early and often, to cultivate acceptance.

1 Toddlers Study (FITS); Top Trends in Family Food & Nutrition, BabyCenter, 2019; Spill MK, et al. Am J Clin
2 Partnership for a Healthier America, “Yes, Kids CAN Learn to Love Veggies”

Our Commitments

Happy Family Organics is on a mission to change the trajectory of children’s health through nutrition. Through our commitments to PHA’s Veggies Early & Often campaign we will focus on promoting vegetable consumption in young children through nutritious food options, increasing food access for families in need, and nutrition education.

Savory Blends Meets PHA’s Veggies Early & Often Guidelines!

Our new Happy Baby® Savory Blends pouches are now available and verified by the Partnership for a Healthier America as meeting their Veggies Early & Often Guidelines! Introducing vegetables early and often is critical to acceptance later in life, and with 1.5 servings of veggies, flavorful fats and a hint of spice, Savory Blends offers a delicious way for little ones to eat (and love!) their veggies.

Want to Learn More?

Want to learn more about the Partnership for a Healthier America’s Veggies Early & Often campaign, and other inspiring programs? Follow the link to read on.