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    • Happy Begins
      Within

      Starting With Baby's First Foods

      Our products feature nutrients little ones need, and ingredients you can trust, for baby’s happy, healthy start

      Our Standards

    Non-GMO
    No Artificial Growth Hormones
    No Toxic Persistent Pesticides
    No Antibiotics
    No Artificial Flavors
    Non-GMO
    No Artificial Growth Hormones
    No Toxic Persistent Pesticides
    No Antibiotics
    No Artificial Flavors
    Non-GMO
    No Artificial Growth Hormones
    No Toxic Persistent Pesticides
    No Antibiotics
    No Artificial Flavors
    Non-GMO
    No Artificial Growth Hormones
    No Toxic Persistent Pesticides
    No Antibiotics
    No Artificial Flavors

    Organic nutrition at every step

  • Infant feeding
    Organic Infant Formula
    3 Options
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    Voted Best By

    • We’re the largest infant feeding brand* to earn Clean Label Project’s Purity Award across our formulas.

      Awarded by the Clean Label Project, certification follows a set of rigorous product testing for over 400 different contaminants completed by an independent party. We're proud of this achievement and are continuing to expand certification across our portfolio.

      *IRI custom baby food database L52 WE 4.30.23

    Our Happy Promise

    Our promise is to bring you peace of mind, which
    means our products are always:

    Always certified USDA Organic
    Non-GMO
    Made with ingredients grown without the use of toxic persistent pesticides
    Packaged without BPA, BPS, or phthalates

    Our Standards

    Trusted Organic Nutrition Since 2006

    What Parents Are Saying

  • My little ones love them and I love all the wonderful organic ingredients inside. Makes breakfast time easy for a family always on the go!
    WB
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    Our Happy Baby Experts

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    8am-8pm (EST) Mon-Fri & 8am-4pm (EST) Sat-Sun
    No email or appointment needed.

    Learning Center

    Looking for tips, support, meal plans, and more? Browse popular topics or search to find the articles you need from our team of experts.

    Popular Resources

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    Breastfeeding
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    How do I Keep my Breast or Formula Fed Baby Awake during Feedings?

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    Meal Plan for 6 to 9 Month Old Baby

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