Skip to main content

Need help switching your baby's formula? Chat with a Registered Dietitian Nutritionist.

Learn what to expect when switching baby formulas Read here

Quality ingredients. Strict standards.

Unparalleled peace of mind.

*Clean Label Project certified infant formula and Clearly Crafted Pouches

Baby being feed with happy baby pouch

Product Checker

From farm to highchair, every product batch is always rigorously tested to help ensure high-quality, safe food for your baby.

Our Mission

We are on a mission to change the
trajectory of children’s health
through nutrition

Clean Label Project certified infant formula and Clearly Crafted Pouches
certified USDA organic
Non-GMO
B-Corp

*Clean Label Project certified infant formula and Clearly Crafted Pouches

Iron

Where it’s found

Beef, chicken, tofu, beans, lentils, dark green vegetables like spinach and broccoli, fortified breakfast cereals, dried fruit, whole grains

Why it's needed

Helps the blood carry oxygen to cells and muscles. Anemia is caused by having an iron deficiency

Protein

Where it’s found

Beef, chicken, fish, turkey, tofu, beans, lentils, quinoa, eggs, milk, yogurt, cheese, nuts & nut butters*

Why it's needed

Supports growth and development of bones, muscles, cartilage, skin and blood

Calcium

Where it’s found

Milk, yogurt, cheese, dark green vegetables like collards, tofu

Why it's needed

For strong bones and teeth

Vitamin A

Where it’s found

Dark green vegetables like spinach and kale, orange and yellow fruits and vegetables like cantaloupe & squash

Why it's needed

Supports vision and a strong immune system

Vitamin C

Where it’s found

Citrus fruits, broccoli, potatoes, bell peppers, strawberries

Why it's needed

Helps with iron absorption

Vitamin D

Where it’s found

Eggs, fortified dairy products, fortified foods

Why it's needed

Supports bone health

Choline

Where it’s found

Eggs, meat, breastmilk, fortified foods

Why it's needed

Essential nutrient that supports brain development

Probiotics & Prebiotics

Where it’s found

Probiotics: In some fermented foods like yogurt. Breastmilk & fortified infant formula.
Prebiotics: Chicory, jicama & fortified foods

Why it's needed

Helps with iron absorption

DHA & Other Omega-3 Fatty Acids

Where it’s found

Cold-water fish like salmon, algae, walnuts, canola oil, fortified foods

Why it's needed

Essential nutrient that supports brain development


Sign up to receive exclusive coupons, tips,
and recipes.

x