• Happy Begins

Happy Nutrition for 

Baby’s Happy Start

As the #1 Organic Infant Feeding brand in the –U.S.*, we take our industry-leading standards seriously.

We believe Happy Begins Within, starting with the very first foods you feed your little one.

That’s why we only source high-quality, organic ingredients and partner with children’s health experts, to create products with nutrients little ones need and you can trust. All for baby’s happy, healthy start.

*IRI custom baby food database L52 WE 4.30.23

  • We’re the largest infant feeding brand* to earn Clean Label Project’s Purity Award across our formulas.

    Awarded by the Clean Label Project, certification follows a set of rigorous product testing for over 400 different contaminants completed by an independent party.

    *IRI custom baby food database L52 WE 4.30.23

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